<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0">
  <channel>
    <title>KORYSE Insights</title>
    <link>https://koryse.com/insights</link>
    <description>Method and reasoning from KORYSE on lead conversion, CRM systems, and being found — by people and by AI.</description>
    <language>en</language>
    <lastBuildDate>Tue, 28 Jul 2026 18:50:51 GMT</lastBuildDate>
    <item>
      <title>Why most leads die in the first hour — and what fast follow-up actually looks like</title>
      <link>https://koryse.com/insights/why-most-leads-die-in-the-first-hour</link>
      <guid isPermaLink="true">https://koryse.com/insights/why-most-leads-die-in-the-first-hour</guid>
      <description>The mechanics of why speed decides deals before quality does, and what a real fast-follow-up system looks like in practice.</description>
      <pubDate>Mon, 20 Jul 2026 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>A CRM your team actually uses: why custom beats bloated</title>
      <link>https://koryse.com/insights/custom-crm-vs-bloated-software</link>
      <guid isPermaLink="true">https://koryse.com/insights/custom-crm-vs-bloated-software</guid>
      <description>Why generic CRM software quietly gets abandoned — and what makes a custom-built one stick instead.</description>
      <pubDate>Mon, 13 Jul 2026 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title>AEO: how to be the answer when AI does the searching</title>
      <link>https://koryse.com/insights/aeo-how-to-be-the-answer</link>
      <guid isPermaLink="true">https://koryse.com/insights/aeo-how-to-be-the-answer</guid>
      <description>Search is shifting from a list of links to a single synthesized answer. Here&apos;s the mechanism behind it, and what it means for how a small business writes its site.</description>
      <pubDate>Mon, 06 Jul 2026 00:00:00 GMT</pubDate>
    </item>
  </channel>
</rss>
